P Group is a well-known health brand in Hong Kong, established in 2009. Currently, their business spans across Hong Kong, Kowloon, and the New Territories, with six yoga centers. Their diverse range of services includes yoga centers, fitness centers, nutritional counseling, and more. They offer a variety of yoga and meditation classes, conducted in group settings, small groups, or through private individual instruction. They also invite internationally renowned yoga masters to host workshops.

The company’s business had been stable until the pandemic hit, causing a significant downturn in their performance. Due to their reliance on manual operations, they struggled to guide their employees on how to effectively work from home during the pandemic. Additionally, the company lacked a system to assist in employee and customer communication, resulting in the loss of many long-term customers. Overreliance on WhatsApp also proved problematic, as when some sales or customer service staff left the company, they took a substantial number of clients with them, resulting in significant losses for the company.